Episodes

Sept. 6, 2023

Devmoot: Building a Community, an Event, and a Personal Brand with Je…

When the KnoxDevs community heard there was not a plan for a tech conference this year, they decided to launch their own: Devmoot. This is more than just a spur-of-the-moment decision though. Devmoot is the culmination of yea...

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July 26, 2023

Crafting a Community-Based Brand with Zack Roskop

Zack Roskop is the owner of Knox Brew Tours and Knox Brew Hub, and while people might know him as a local craft beer expert, what many don’t realize is he’s also a natural-born marketer. On this episode of We …

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June 14, 2023

Communicating a Promise through Branding with Jeremy Floyd

Jeremy Floyd is a prolific marketer who currently serves as the Chief Communications Officer for Covenant Health, the largest employer in the Knoxville Metropolitan area. In this episode, he joins Chris for a conversation abo...

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April 26, 2023

Diving Deep for a Brand that Soars with Gavin Baker

Get to know Gavin Baker, Founder of Baker Marketing Labs, as he joins Chris on We Built This Brand. In this episode, Gavin shares how his early experiences in social media management and running a start-up shaped his career i...

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April 12, 2023

Embrace Your Inner Brand Nerd with Jess Gutman

In this episode of We Built This Brand, Chris is joined by Jess Gutman, Creative Director at Big Slate Media. Jess reveals what it’s been like to see the company grow from its early days (she’s employee #3), and is …

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Feb. 22, 2023

We Built This Brand - The Trailer

Branding is a powerful tool that creates lasting impressions on individuals. Although people may only see ads and logos, creating a successful brand takes time, effort, and creativity. We Built This Brand is a podcast that de...

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