Episodes

Welcome back! In this episode, Chris explores the exciting career and entrepreneurial journey of Lori Asbury, founder and CEO of CMOco. Lori shares her journey from a journalist to a seasoned marketing executive at HGTV and, ...

Mal Alder, the founder of Alder & Co., shares her journey in assisting small businesses and nonprofit organizations to thrive with creative marketing strategies. She recounts her work with clients like King's Family Distiller...

In this fun episode of We Built This Brand , we chat with Kelsey Miller, the founder of 'Klosets by Kelsey.' Kelsey shares how she turned her passion for organizing and styling from a hobby into her full-time job. She …

In this episode, Taylar Fetzner, co-host of the Creeps and Crimes Podcast, opens up about her journey with her best friend, Morgan Mounts, from sharing a fascination for spooky stories, conspiracies, and true crime to launchi...

We’re joined by Victory Harbin, the creative force behind The Social Brand in this episode of WBTB. Victory takes us through her journey from art student to marketing expert, sharing the story of her business's natural growth...

Andrew Ellis, the founder of U Brew Coffee Company, sits down with Chris to discuss his entrepreneurial leap into the coffee business. From the origins of U Brew to Andrew's vision for a coffee community, this episode illumin...

Dive into the fascinating world of digital innovation with Mat Micheli, co-founder and co-CEO of Viral Nation. This episode takes you on a journey from Viral Nation's roots in 2014 to its emergence as a global leader in digit...

Embark on a journey of digital transformation with Alex Melen, one of the masterminds behind Smart Sites. In this episode, Alex sheds light on the art of building a powerful personal brand, the intricacies of nurturing a thri...

In this episode of We Built This Brand, Chris introduces Ozzy Garner, the founder of Advirtis. Ozzy shares his startup journey, from launching his business during the pandemic to celebrating crucial milestones like finding th...

Kelly Fletcher is the owner of Fletcher Marketing PR, an agency that has worked with brands of all sizes, from local businesses to Fortune 500 companies. On this episode of We Built This Brand, Kelly shares why she feels busi...

Brandon Bruce is the CEO and Co-Founder of Uncat, but he’s also a co-founder of multiple brands and businesses. On this episode of We Built This Brand, Brandon shares what drew him to serial entrepreneurship, and how he’s suc...

Asterios Kokkinos, a freelance creative director and copywriter who works in the advertising industry, joins me on this episode of We Built This Brand to discuss one of the most challenging and critical elements of building a...

When the KnoxDevs community heard there was not a plan for a tech conference this year, they decided to launch their own: Devmoot. This is more than just a spur-of-the-moment decision though. Devmoot is the culmination of yea...

Zack Roskop is the owner of Knox Brew Tours and Knox Brew Hub, and while people might know him as a local craft beer expert, what many don’t realize is he’s also a natural-born marketer. On this episode of We …

Jeremy Floyd is a prolific marketer who currently serves as the Chief Communications Officer for Covenant Health, the largest employer in the Knoxville Metropolitan area. In this episode, he joins Chris for a conversation abo...

Get to know Gavin Baker, Founder of Baker Marketing Labs, as he joins Chris on We Built This Brand. In this episode, Gavin shares how his early experiences in social media management and running a start-up shaped his career i...

In this episode of We Built This Brand, Chris is joined by Jess Gutman, Creative Director at Big Slate Media. Jess reveals what it’s been like to see the company grow from its early days (she’s employee #3), and is …

Branding is a powerful tool that creates lasting impressions on individuals. Although people may only see ads and logos, creating a successful brand takes time, effort, and creativity. We Built This Brand is a podcast that de...